Understanding the Soda Industry

  1. Total revenue for the Soda Production industry in 2020 was $40.1 billion with an average profit margin of 6.1%.

  2. Bans and increase taxes on sugary drinks is one of the biggest risks facing the Soda Production industry.

  3. The three largest players in the Soda Production industry are PepsiCo Inc., Coca-Cola Consolidated Inc., and Keurig Dr. Pepper.

  4. The four largest companies in the Soda Production industry account for over 57% of total industry revenue.

  5. The average consumer drank 40.6 gallons of soft drink beverages in 2019.

  6. Grocery Stores and Warehouse clubs make up over 65% of total sales for the soda production industry.

  7. PepsiCo is the largest company in the Soda Production industry with 31.5% market share. Coca-Cola Consolidated Inc. accounts for just 12.6%.

  8. PepsiCo's top soda brands include Pepsi, Mountain Dew, Sierra Mist, Diet Pepsi, and Gatorade. Coca-Cola's top soda brands include Coca-Cola, Sprite, Diet Coke, and Fanta.

  9. Coca-Cola recently announced it would purchase a 16.7% stake in Monster to expand into energy drinks and other product offerings.

  10. Keurig Dr Pepper was formed in 2018 through the merger of Keurig Green Mountain and Dr Pepper Snapple and the combined company now owns brands including Dr. Pepper, Canada Dry, 7Up, and Sunkist Soda.

Read 10 Things to Know Before Investing in Coca-Cola